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- Your Choices and Controls
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AT&T Privacy Notice
- The information we collect
- How we use your information
- How we share your information
- Your privacy choices and controls
- Data retention and security
- Other privacy information
- Cookies and other similar online tracking technologiess
- Contact preferences
- Information that we collect and share (charts)
- Recent privacy notice updates
- State Law Approach
- Global Approach
- Additional Notices
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FAQs
- Transparency Report
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State Law Approach
LAST UPDATED NOVEMBER 18, 2025
When it comes to your data, we’re committed to providing choices and controls. Some states have enacted their own privacy laws that provide specific choices to residents. We comply with all state laws and residents of states with individual privacy laws can learn more about their rights and choices in this section.
Any AT&T consumer can learn more about their right to ask us not to sell personal information in the Rights and Choices section of our privacy policy. Also, they can request to access or delete their information or request we not sell it among all the other rights listed below:
Individual State Rights
AT&T strives to offer transparency, choice, and control to customers.
As a Colorado resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Connecticut resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Ask to see a list of the third parties who may receive your data from us. Simply access our data request center where you can submit a question. Then follow these three easy steps:
- Identify your relationship with AT&T from the drop-down menu.
- Select “Get help with other privacy concerns and state-specific rights” from the drop-down list.
- Complete and submit the form with your information. In the “Provide details of your request” text box, state that you would like to receive a copy of the third parties list for Connecticut.
We provide the list via email.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
Additional Connecticut Disclosures:
AT&T collects and uses personal information to train large language models (LLMs).
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Delaware resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Ask to see a list of the third parties who may receive your data from us. Simply access our data request center where you can submit a question. Then follow these three easy steps:
- Identify your relationship with AT&T from the drop-down menu.
- Select “Get help with other privacy concerns and state-specific rights” from the drop-down list.
- Complete and submit the form with your information. In the “Provide details of your request” text box, state that you would like to receive a copy of the third parties list for Delaware.
We provide the list via email.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice and control to customers.
As an Indiana resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As an Iowa resident, you have the right to:
- Ask to view or delete information we have that’s linked to you.
- Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
- Ask to correct inaccurate information.
- Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
- Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Kentucky resident, you have the right to:
- Ask to view or delete information we have that’s linked to you.
- Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
- Ask to correct inaccurate information.
- Limit the sale of your personal information and use of your information for profiling and targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
- Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
Privacy of Online Customer Information
If you live in Maine, your internet or wireless provider must follow state privacy laws. The laws restrict how your provider may use or share information about your internet usage, or information that identifies you personally, unless you opt in.
Your choice does not affect your basic service. But if you live in Maine and you’d like AT&T to help you get ads based on your interests, you must opt-in for our Personalized Plus program. You won’t get more ads online, just ads that may be more useful to you.
Millions of people take advantage of this program across the country. You can check it out for yourself, and you can change your mind at any time. Just log in with your AT&T user ID and password and click on Personalized Plus.
Here are some more details about the Maine internet law and our commitments to you:
- The Personalized Plus opt-in includes the use and sharing of internet usage. This includes web-browsing, app usage, location and device identifiers.
- We don’t penalize you or refuse service to you if you don’t want to participate.
- If you decide that you don’t want to share your info after you’ve already signed up for Personalized Plus, you can opt-out in the same place at any time.
- Consistent with the law, if you don’t opt in, we still may use and share your internet info to protect you from fraud, market our own services, comply with legal demands, and provide the basic internet service.
We keep your information secure, and we appreciate your business, no matter how you ask us to handle your data.
Please note that we don’t offer Personalized Plus to AT&T Prepaid customers at this time.
What has changed as a result of the Maine Act to Protect the Privacy of Online Customer Information?
The law restricts how we may use or share your internet usage information and identity.
AT&T strives to offer transparency, choice, and control to customers.
As a Maryland resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Unique to Maryland, sensitive data can only be collected, used and shared when it is strictly necessary to provide or maintain a requested product or service.
Ask to see a list of the third parties who may receive your data from us. Simply access our data request center where you can submit a question. Then follow these three easy steps:
- Identify your relationship with AT&T from the drop-down menu.
- Select “Get help with other privacy concerns and state-specific rights” from the drop-down list.
- Complete and submit the form with your information. In the “Provide details of your request” text box, state that you would like to receive a copy of the third parties list for Maryland.
We provide the list via email.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Minnesota resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Ask to see a list of the third parties who may receive your data from us. Simply access our data request center where you can submit a question. Then follow these three easy steps:
- Identify your relationship with AT&T from the drop-down menu.
- Select “Get help with other privacy concerns and state-specific rights” from the drop-down list.
- Complete and submit the form with your information. In the “Provide details of your request” text box, state that you would like to receive a copy of the third parties list for Minnesota.
We provide the list via email.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Montana resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Nebraska resident, you have the right to:
- Ask to view or delete information we have that’s linked to you.
- Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
- Ask to correct inaccurate information.
- Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
- Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
The Nevada Data Privacy Law applies to Nevada consumers. As a Nevada resident, you have the right to:
- Limit the sale of your personal information and use of your sensitive personal information in certain circumstances. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Your Choices
To underscore our dedication to respecting your privacy and to give all consumers the same choices, we offer these options even where it's not mandated by law. Visit Your Choices and Controls.
AT&T has always strived to offer transparency, choice and control to customers.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a New Hampshire resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a New Jersey resident, you have the right to:
- Ask to view or delete information we have that’s linked to you.
- Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
- Ask to correct inaccurate information.
- Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
- Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As an Oregon resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
You or your authorized agent can submit a request by completing and submitting this opt out form.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Ask to see a list of the third parties who may receive your data from us. Simply access our data request center where you can submit a question. Then follow these three easy steps:
- Identify your relationship with AT&T from the drop-down menu.
- Select “Get help with other privacy concerns and state-specific rights” from the drop-down list.
- Complete and submit the form with your information. In the “Provide details of your request” text box, state that you would like to receive a copy of the third parties list for Oregon.
We provide the list via email.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice and control to customers.
As a Rhode Island resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Tennessee resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Texas resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice, and control to customers.
As a Utah resident, you have the right to:
- Ask to view or delete information we have that’s linked to you.
- Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.
- Ask to correct inaccurate information.
- Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
- Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
AT&T strives to offer transparency, choice and control to customers.
As a Virginia resident, you have the right to:
Ask to view or delete information we have that’s linked to you.
Ask to port (export) your information. In this case, we provide you with the same Access Report as when you ask to view your information.Ask to correct inaccurate information.
Limit the sale of your personal information and use of your information for profiling or targeted advertising. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
Provide consent for the use of your sensitive personal information for certain purposes. If you want to see your current permissions, you can view them at att.com/PrivacyChoices.
And if we deny your request, you have the option to appeal our decision.
You can see the categories of information we collect in our Privacy Notice.
If you have additional questions, visit our FAQs page.
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Effective November 18, 2025, we updated our Privacy Notice to comply with state privacy laws that go into effect in 2026 and clarified how parents can exercise data rights.
Previous Updates
As of July 2, 2025, we’ve removed DIRECTV from our affiliate list and clarified how your data is used in digital advertising. We always give you choices, visit the Choices and Controls section of Privacy Center.
Previous Updates
Effective November 15, 2024, we updated our Privacy Notice to comply with state privacy laws that go into effect in 2025 and clarified how customers can exercise their sharing preferences.
Previous Updates
Effective July 25, 2024, we clarified our disclosures related to Your Privacy Choices and our use of de-identified data. And we noted that we may share audio recordings with analytics companies to provide better insights on how we serve our customers.
Previous Updates
Effective July 17th, we updated the contact information for questions regarding our privacy notices.
Previous Updates
This updated Privacy Notice is effective December 11, 2023. It is shorter, easier to understand, and includes updates to comply with new state privacy laws.
Previous Updates
Effective June 2, 2023, we clarified that phone number is an example of equipment information collected.
We are committed to providing you transparency by letting you know when we've made changes to our policy. We truly value your business.
Previous Updates
Effective October 24th, our analytics tools include data from all managers.
Effective July 17th, we updated the contact information for questions regarding our privacy notices. Also, on July 22nd we noted that for some employees our analytics tools may use individual data.
Effective April 19, 2024, we updated the notice to clarify that we collect and use location data for safety, security and fraud prevention services. We’ve also updated this notice to disclose that we share some electronic network information with our affiliates, and we will now use the recordings we already make of customer care calls to analyze employee engagement and for Workforce Analytics.
Previous Updates
Effective January 12, 2024, we updated this notice to clarify that data from Company Official Use (COU) devices such as COU phones may be used to evaluate employees’ presence in administrative office locations during work hours.
Previous Updates
Effective October 10, 2023, we updated this notice to clarify that biometrics may be used to identify individuals doing work for the company.
We are committed to transparency, so we want you to know we’re updating the AT&T Privacy Policy, effective January 1, 2023:
- We’re making customer choices simpler. All customers can now select “Do Not Sell or Share My Personal Information,” and we’re removing the specific opt-out for External Marketing and Analytics Reports, which only share information that is already aggregated (grouped), meaning they don’t identify individuals.
- We’ve expanded our section on State Privacy Rights and Choices. It includes categories and examples of information we collect, create and share. It also explains choices available to you to manage your information.
- We’ve updated the names, descriptions and terms of our ad programs. Our “Personalized” program replaces “Relevant Advertising” and provides you offers and ads that are relevant to your interests. “Personalized Plus” replaces “Enhanced Relevant Advertising” and uses more of your information for more relevant communications to you. You can opt out or opt in at any time.
Previous Updates
Effective June 6, 2022, we have removed references in our policy to Xandr. This is in addition to the removal of WarnerMedia and its family of companies that was announced on April 8, 2022 as these entities are no longer affiliates of AT&T.
We are committed to providing you transparency by letting you know when we’ve made changes to our policy. We truly value your business.
Previous Updates
Effective April 8, 2022, we have removed references in our policy to WarnerMedia and its family of companies as they are no longer affiliates of AT&T.
We are committed to providing you transparency by letting you know when we’ve made changes to our policy. We truly value your business.
Previous Updates
We are committed to transparency, so we want you to know we’ve made an update to the AT&T Privacy Policy.
Effective November 1, 2021, we removed references to U-verse TV from our policy as that service is now covered by the DIRECTV Privacy Policy.
We value your business, and thank you for being a customer of AT&T.
Previous Updates
On June 16th, we updated the California Consumer Privacy Act section of our privacy policy.
- We clarified the types of information collected and the purposes for that collection.
- We provided a link to our CCPA Metrics.
- See the prior version of the Privacy Policy.
Previous Updates
In keeping with our commitment to transparency, we want you to know that we’ve updated parts of the AT&T Privacy Policy. We encourage you to read our full policy, but we’ve summarized the key changes.
On October 1, 2021, the Nevada Privacy law went into effect, allowing residents of Nevada to ask us not to sell their personal information. To see more, visit Your Choices and Controls.
Previous Updates
As of August 26, 2021, DIRECTV has its own Privacy Policy.
As of November 1, these additional key changes will take effect for AT&T customers under our revised policy:
- We may collect, use or share biometric information for fraud prevention and security purposes.
- If you opt in to our Enhanced Relevant Advertising program, we may use other information from testing and running our network to make inferences regarding web browsing and videos watched over secure connections to personalize your experience or deliver more relevant marketing messages and offers to you. Keep in mind that we don’t access sensitive information or break encryption, and we don’t use the content of texts, emails or phone calls for marketing or advertising.
- If we share information with third parties for purposes such as verifying your identity and protecting your financial accounts, you can manage this sharing of information simply by going to Manage Privacy Choices.
We are committed to keeping your information secure, as well as providing you with Choices and Controls for how your information is used. You can visit the Choices and Controls section of our Privacy Center at any time to adjust your settings. Your service is not affected by these changes, and your continued use of our services indicates your acceptance of these changes.
We value your business, and thank you for being a customer of AT&T.
Previous Updates
- The information we collect
- How we use your information
- How we share your information
- Your privacy choices and control
- Data retention and security
- Other privacy information
- Cookies and other similar online tracking technologies
- Contact preferences
- Information that we collect and share (charts)
- Recent privacy notice updates